Activation

Having an awesome brand is one thing—getting it out there is another. That’s activation.

There are many ways to promote a brand. The combination of activities depends on the audience, the budget, the timeframe, and the brand identity itself.

And coming up with a high-impact, efficient activation strategy—and then making it happen—is what we do.

No two campaigns are alike, but we frequently use some combination of these activities—with a special passion for TV ads and social media:

• Advertising

  • TV

  • Online (including social media)

  • Print

  • Outdoor

• Social media

• Websites

• Apps

• Live Events

• eMail marketing

It’s rare we need to go all-in with all these activities on a single campaign. Efficiency is key. Lean, value-driven campaigns are best!